透過亞太區頂尖的廣告技術公司分享，期待為台灣數位廣告產業帶來新的啟發與刺激，打破廣告科技複雜門檻的知識鴻溝，連結程序化購買的買方與賣方，讓台灣從事數位媒體廣告業者，對於現在及未來全球數位廣告佈局與投入有更明確的方向，啟蒙台灣數位廣告產業的正向發展！

With the sharing from top Asia ad tech companies, we aspire to bring ideas and motives to Taiwan digital ads industry. By breaking the obscure knowledge gap of ad tech, connecting buyers and sellers of the programmatic market, this event lets Taiwanese media publishers learn the current state of online advertising, and gain the first-hand insights for the future direction.

馬上報名 Registration 分享活動 Share Event 關於 TPG About TPG

講者介紹 Speakers

馬上報名 Registration 分享活動 Share Event 關於 TPG About TPG

活動內容 Info

活動日期 2018.09.11 (二) 13:00-17:50

活動地點 1987商周書房 台北市民生東路二段141號1樓

Date 2018.09.11 (Tue) 13:00-17:50

Venue 1987商周書房 1F., No.141, Sec.2, Minsheng E. Rd., Taipei City 104, Taiwan

活動流程 Agenda

13:00-13:30	活動簽到 / 入場 Registration
13:30-13:40	活動開場 Moderator - iCook CTO - Richard Lee Opening Remarks Moderator - iCook CTO - Richard Lee
13:40-14:20	Session1 - Keynote Speech Topic1 - The Future of Programmatic Monetization Speaker1 - Criteo - Dushyant Sapre Regional Director, Publisher Partnerships (APAC)
14:20-15:00	Topic2 - Why Programmatic Matters Speaker2 - The Trade Desk - Doug Choy Senior Director - Inventory Partnerships
15:00-15:20	Tea Time
15:20-16:00	Topic3 - Unlocking Programmatic Value For Publishers Speaker3 - AppNexus - Grégory Pichot Director - Account Management - Global Market - APAC
16:00-16:40	Topic4 - Be Consumer First in a Data Driven World Speaker4 - Google - Robbie Hills Head of Strategic Partnerships APAC
16:40-17:30	Session2 - Panel Speech Upcoming Trends in the Programmatic Landscape Moderator - ETtoday VP - Wen Cheng Panelist - Criteo - Wei Hsueh AppNexus - Sze How Chan Google - Cloe Tai Mobile01 - Ariel Ke PIXNET - Linda Ku
17:30-17:50	Wrap Up

Taiwan Publisher Group

Taiwan Publisher Group，簡稱”TPG”

Taiwan Publisher Group aka TPG

台灣媒體線上社團，成員主要任職於台灣中大型知名媒體平台，於2017年成立至今，不定期在線上分享國內外數位廣告、產業資訊，彼此在社團內分享經驗，討論國內外廣告產業新技術、新觀點、新趨勢及新政策。

於2018年起，每季舉辦實體分享會，邀請國內媒體業者分享實際操作經驗，期待往後透過每季的活動舉辦，讓社團成員有彼此面對面、互相交流的機會，希望讓台灣整體數位廣告圈資訊變得更加透明、知識變得更加卓越、整體產業發展得更好！

Taiwan Publisher Group is an online community of people from Taiwan major media and platforms. Founded in 2017, we share news and stories of digital ads, exchanges experiences, and discuss ideas about new technologies, perspectives, trends, and policies.

Since 2018, we hold quarterly offline sharing events, which invites publishers to share their practical experiences, to create opportunities for the members to meet each other and talk face-to-face. Our mission is to make information in the digital advertising ecosystem more transparent, more knowledgeable, and stronger.